60 to 90 minute high-production interviews with globally recognized thinkers, scientists, authors, and executives. Your idea gets the same treatment as our flagship content.
20M+ monthly readers & viewers8.5M+ YouTube subscribersDigiday 2025 Best Branded Content Studio
Reach 20 million educated, influential minds
Big Think turns your book, brand, or idea into long-form intellectual content that curious professionals actually finish watching. Campaigns start at $15,000.
Talk to our partnerships team about a custom campaign.
20M+Monthly readers and viewers
8.5M+YouTube subscribers
2.5M+Monthly watch hours
70%Audience is college educated
Capabilities
A full amplification engine, not a one-off post
Every campaign repurposes one core interview into a multi-format content ecosystem built for long-tail discoverability.
Full-length expert interviews
60 to 90 minute high-production interviews with globally recognized thinkers, scientists, authors, and executives. Your idea gets the same treatment as our flagship content.
Multi-format repurposing
One interview becomes edited segments, short-form vertical clips, social carousels, newsletter features, written Q&A articles, excerpt articles, and podcast adaptations.
Cross-platform distribution
Content publishes across BigThink.com, YouTube, newsletters, Substack, podcasts, LinkedIn, Instagram, Facebook, X, connected TV, and live events.
50+ person creative studio
Our in-house creative agency - voted best branded content studio by Digiday in 2025 - produces custom video, written, and event content for your campaign.
Evergreen discoverability
Content is optimized for search, recommendation algorithms, and long-tail relevance. Your campaign keeps generating impressions and engagement months after launch.
World-class thinker network
Featured contributors include Yuval Noah Harari, Adam Grant, Sam Harris, Jonathan Haidt, Michio Kaku, Amy Edmondson, Cal Newport, Mark Manson, Atul Gawande, and many more.
How it works
From idea to cultural conversation in four steps
A clear path from first step to measurable outcome.
Develop the concept
We identify the right angle, format, and thinker to carry your idea. Campaigns range from lightweight promotional packages to flagship interview launches.
Produce the content
Our team films and edits a full-length interview with expert production value, then breaks it into derivative assets across every format.
Amplify across platforms
Content goes live across BigThink.com, YouTube, newsletters, Substack, podcasts, and social channels - reaching 20 million monthly readers and viewers.
Measure and sustain
Track impressions, watch hours, and engagement. Evergreen content keeps working long after the initial launch, generating long-tail discoverability.
Options
Campaigns that scale with your goals
From individual editorial sponsorships to flagship interview launches with full creative studio production.
Editorial Sponsorship
$15,000per campaign
Authentic integration into existing editorial content across site, social, and newsletters.
- ✓ Sponsored content placement on BigThink.com
- ✓ Social amplification across platforms
- ✓ Newsletter feature inclusion
- ✓ Audience targeting by topic vertical
Custom Campaign
Customper campaign
Full creative studio production with custom video, written, and event content built around your idea or book launch.
- ✓ Full-length interview production with expert thinker
- ✓ Multi-format repurposing into 8+ derivative assets
- ✓ Cross-platform distribution to 20M+ audience
- ✓ 50+ person creative agency production
- ✓ Long-tail evergreen discoverability
- ✓ Custom event and speaking integrations
Take the next step
Put your idea in front of 20 million minds that matter
Book a call with our partnerships team. Campaigns start at $15,000.
Book a call→